When The World Of AI Meets Graphic Design

Written by Swathi S Babu

There’s hardly a day that goes by without encountering the term ‘AI’ or interacting with related technology. This isn’t mere coincidence. While some may worry about AI’s potential takeover, which is pretty much delusory, it’s undeniable that AI is revolutionising industries in numerous groundbreaking ways.

Let’s break it down. Artificial Intelligence or AI is here to make our lives easier. AI for graphic design is also developed with the same purpose. Nowadays graphic designers use a plethora of AI tools to maximise their productivity and minimise the time spent on mundane tasks. This blog discusses the most common artificial design tools used by graphic designers in the digital marketing world.

In the world of digital marketing, graphic design is a broad term. It involves creating static posters, dynamic posters, infographics, videos, illustrations, and a lot more. Irrespective of the requirement, there are AIs for graphic design that ensure optimisation and speed. There are countless AI tools available in the market that can help designers create high-quality, winning visual content in the least time possible.

Here are five such artificial design tools popular among graphic designers for revolutionising the world of graphic design by automating tedious tasks.

1. Midjourney

Midjourney excels in generating visual concepts on imaginative, brief text inputs. The hyperrealistic images crafted are of high quality and can be polished and refined accordingly with the right prompts. Midjourney is used among graphic designers to push their creative boundaries while bridging the gap between automation and creativity. With the quality and precision of images offered, Midjourney qualifies as one of the best graphic designing futuristic tools.

Midjourney is not free now although it was free for a while when the creators launched it. The pricing is tailored according to needs and budget. Find out more about the plans from their website. The paid version is often preferred by the designers as it gives desired, unwatermarked images with unparalleled quality in less time.

2. Adobe Firefly

Adobe comes with a full suite of artificial design tools, from Photoshop to Illustrator to Sensei to Firefly. Adobe is a vivid player in the graphic design software industry and has been one of the pioneers in incorporating AI into its suite of designing software tools. The possibilities are endless with the beta version of Adobe Firefly. This one also has a free and paid version and professionals prefer using the paid version to produce a wide variety of art using text prompts. It is simple to use and the features include recolouring vector art, adding effects and textures to text, faster 3D rendering, and a lot more.

As mentioned above, the free version of Adobe Firefly has limited functionality and a selection of text prompts and output formats. A user can buy just Adobe Firefly or the full suite of Adobe tools at different prices.

3. Designs.ai

This tool is popularly known for helping marketers craft marketing portfolios in less than 2 minutes. One need not be a professional to work with Designs.ai. From a captivating logo to an engaging video to a fool-proof social media ad, this AI tool is what you need to up your marketing game, especially if you have no previous experience in creating visual content. Designs.ai has an extensive toolkit to cater for the diverse requirements of designers in the most efficient way possible.

Both free and paid versions are available. A user can use it for free for a limited time and the premium service is available at an affordable rate too. The basic package starts at $29 per month and businesses have customised pricing solutions available.

4. Jasper.ai

Jasper.ai is another prompt-based AI for graphic design that generates no-watermark, high-resolution 2k images. There is a free trial available for 5 days, post which the pricing starts at $24/month per user or tailored plans for businesses. One of the notable features that make Jasper.ai stand out is that the users can generate up to 200 images during the trial period which can be used for commercial purposes without any limitations. Jasper.ai is considered a blessing by individuals and businesses looking for high-quality images.

5. Canva

Canva might be a household name in the world of design. Even non-professionals might have used it at some point in time. Canva has also started using AI alongside its already existing design suite where one can effortlessly add text the traditional way, which is something seen in most of the AI tools these days. Countless number of icons and other elements are available in Canva. Canva is ideal for beginners as the interface is user-friendly and offers a wide array of design possibilities. Up to 50 images are free during the free subscription and the user could upgrade for more.

AI tools are revolutionising the whole world and graphic design is just one of the many fields getting benefits from it. Designers get matchless support to enhance creativity, efficiency, and perfection as AI tools are like superhero sidekicks where the superhero remains the designer in the picture. While the sidekick takes care of the boring tasks like automating routine work, the hero could focus more on unleashing their inner creativity without having to worry about the unnecessary chaos in designing. The integration of AI in graphic design is not just a trend but a significant evolution that allows designers to experiment with new possibilities while delivering exceptional work and meeting the ever-changing demands of the industry. While on this journey, it is better to have a sidekick that supports you at every step and pushes your creative boundaries. Explore the world of AI design tools used in the graphic designing future by expert designers to stay ahead in a competitive digital marketing field.

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